3 CX Feedback Trends Every Company Should Embrace

3 CX Feedback Trends Every Company Should Embrace

Customers’ expectations about how brands interact with them are evolving. CX-savvy brands are applying innovations to capitalize on this trend and accelerate their CX feedback gathering activities by: Using each of the three primary contact channels—IVR, web/email,...
3 Reasons Why You Need to Adopt SMS Surveys

3 Reasons Why You Need to Adopt SMS Surveys

It’s no secret that CX programs thrive on data. And CX practitioners face the continual challenge of how to collect more feedback from customers—in an information-saturated world. Survey fatigue is a very real problem for today’s customers. People receive so many...