The CX ConversationUpdates and Insights from eTouchPoint
With all the buzz about customer experience, it can be hard to single out the most important CX best practices. Our study of Fortune 500 leaders in the U.S. and Canada identified nine CX critical success factors you need to know and adopt.read more
We’ve collected our most popular CX white papers in a single place for easy access. Learn about program maturity, technology must-haves, feedback gathering trends, and more.read more
Organizations are starting to see that happy employees are likely to deliver standout customer experiences. But many have a long way to go to build an engaged culture. Learn how CX best practices can help you fortify employee engagement.read more
Although customer experience is a data-driven practice, we should never neglect the importance of customer emotions in each interaction. This guest post reveals 7 things your customers may be thinking when they engage with your brand.read more
When companies focus too heavily on metrics and data, the fundamental emotional component of the customer experience can get lost. Learn how to cultivate a people-first approach and keep a human focus in CX.read more
Most customers expect to receive adequate service from businesses. But what if you truly want to make a lasting, positive impression on your customers? What if you want to leave them in awe? Learn how unexpected gestures can improve your customer experience.read more
Nearly 90% of executives agree that having the right technology in place is key to CX success. Yet, three-quarters of companies lack the infrastructure they need to study CX effectively.read more
Customer expectations are constantly rising. You can’t let your CX practices stagnate. Instead, follow expert advice to level up your CX program.read more
eTouchPoint recently released several high-value enhancements throughout its customer experience (CX) platform, including updates to its CX reporting platform. The latest feature release is built around client enhancement requests and demonstrates eTouchPoint’s ongoing commitment to evolving its solutions.read more
Did you know it can take up to 40 five-star reviews to make up for a single one-star review? Find out how knowing your ratio of positive to negative feedback can help you protect your online reputation.read more
Many companies collect voice of the customer (VoC) feedback, but aren’t sure what to do with it. We’ve curated top VoC strategies to help you make the most of your customer experience (CX) program.read more
Whether you’re just starting out in customer experience (CX) or have an established program, you can apply proven best practices to accelerate your CX initiatives. In this video replay of our webinar 100 Days to a Next-Level CX Program, you will learn about the the four key building blocks of CX success.read more
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Fortune 500 leaders know us as a flexible and knowledgeable business partner. They cite our passion for exceptional service, deep expertise, and innovative approaches as key reasons they rely on us—year after year. Plus, we assign a dedicated account management team to each client engagement. That means your CX program gains multiple CX experts who understand your needs and can adapt eTouchPoint to achieve your goals.