About Us


eTouchPoint provides Enterprise Feedback Management (EFM) solutions that focus on improving the customer experience, increasing employee engagement, and building brand excellence. Our innovative software helps our clients continuously monitor, listen to, and optimize their customer touch points to enhance their brand value and create satisfied, loyal customers.

Our Values

eTouchPoint has adopted the following core values to guide our professional conduct:

  • Service Excellence – Providing the best service possible to our clients and partners.
  • Integrity – Acting with honesty, respect, and ethics in all of our business and personal interactions.
  • Innovation – Looking at ways to constantly improve our products and services by developing creative ideas that add value to our clients and employees.
  • Collaboration – Working together within and outside our company to realize shared goals.
  • Success – Setting goals, working diligently to deliver exceptional results, and celebrating the success of our clients and our company.

Our Business

eTouchPoint strives to provide measurable value to our clients and their customers, through cost-effective, easy to use, flexible solutions for capturing and interpreting feedback data on customer experience, employee sentiment, and brand reputation. Our vision is for companies to provide the optimal level of service to their customers based on direct, near real time feedback, resulting in measurable improvements in operational performance and their bottom-line.

Our Fortune 100 clients are market leaders in their industries and rely on eTouchPoint to address various business challenges by helping make feedback data actionable. As a result our clients are able to make more informed decisions by proactively listening to their customers, employees, channel partners, and other stakeholders.

Our Company

Established in 1997, eTouchPoint is a pioneer in utilizing cutting edge technologies to help companies improve their bottom-line through stronger customer loyalty and satisfaction. Our solution has helped clients that conduct millions of customer transactions every year monitor their service personnel and act proactively to ensure world class service levels throughout their organization.

eTouchPoint continues to be a market leader and innovator, leveraging the power of interactive voice response (IVR) technology, web-based solutions deployment, and state-of-the-art database technology to enhance customer experience management (CEM). Our patent-pending “Smart” solutions help bring focus on, and provide targeted strategies for, improving company and employee performance.